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How Medical Device Marketers Can Improve Operational Efficiencies

In a world where increased regulation, remote teams and “doing more with less” is the norm, marketin...
Mitch Freundlich June 16, 2021

The Biggest Trend in Healthcare Marketing: Evolving from Product-Centric to Patient-Centric Strategies

Instead of promoting healthcare services to as many people as possible regardless of their wants and...
Mitch Freundlich May 12, 2021

How Marketing Portals Help Franchises to Maintain Consistent Branding

Let’s be real. Maintaining brand consistency is difficult. Adhering to brand guidelines is hard enou...
Stephen Smith April 23, 2021

How to Manage B2B Marketing Collateral (Even in a Remote Work Environment)

Did you know there is still one last Blockbuster Video store in operation today? If you’re not famil...
Sean Connor March 17, 2021

USPS Informed Delivery Explained

The USPS launched two exciting services with similar names back-to-back – Informed Delivery and Info...
Sean Connor March 2, 2021

Does Direct Mail Marketing Still Work?

Marketers are often surprised to learn that one of the top digital marketing gurus, Neil Patel, stro...
Ed Kohler September 28, 2020