The Biggest Trend in Healthcare Marketing: Evolving from Product-Centric to Patient-Centric Strategies
Instead of promoting healthcare services to as many people as possible regardless of their wants and...
Mitch Freundlich
May 12, 2021
How Marketing Portals Help Franchises to Maintain Consistent Branding
Let’s be real. Maintaining brand consistency is difficult. Adhering to brand guidelines is hard enou...
Stephen Smith
April 23, 2021
How to Manage B2B Marketing Collateral (Even in a Remote Work Environment)
Did you know there is still one last Blockbuster Video store in operation today? If you’re not famil...
Sean Connor
March 17, 2021
USPS Informed Delivery Explained
The USPS launched two exciting services with similar names back-to-back – Informed Delivery and Info...
Sean Connor
March 2, 2021
How to Build a Successful Direct Mail Marketing Plan for 2021
When was the last time you checked your mailbox and received 121 letters? That’s the fierce “inbox” ...
Jet Mail
November 11, 2020
Does Direct Mail Marketing Still Work?
Marketers are often surprised to learn that one of the top digital marketing gurus, Neil Patel, stro...
Ed Kohler
September 28, 2020